Site Audit Tool: Fixes Ranked by Business Impact | Ranklogs

The site audit tool that tells you what to fix first

Ranklogs crawls your whole site, checks 42 issue types and how ready your pages are for AI search, then sorts every fix by what it costs you: pages that rank, pages that get traffic, pages that sell.

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auroracoffeeroasters.com 1,240 pages crawled
/
/shop
  • /espresso-beans
  • /whole-bean
  • /subscriptions
  • /gift-box
/blog
  • /light-vs-dark
  • /store-beans
  • /cold-brew-ratio
/brew-guides
  • /pour-over
  • /espresso
  • /french-press
/locations
  • /downtown
  • /riverside
78 Site health 78 / 1002 high-impact fixes to do first. The rest can wait. FineWarningError

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Site audits, explained

What is a site audit?

A site audit crawls the pages of your website the way a search engine does, and checks each one for problems that hold back rankings: broken pages and links, redirects, pages blocked from indexing, weak titles, slow pages and thin content. A good audit also tells you which problems to fix first.

What does a site audit check? 42 issue types in 8 areas

9Content
Missing H1s, thin or duplicate content, image alt text, readability.
7Crawlability
Broken pages, server errors, redirect loops and chains.
7Meta tags
Missing, duplicate, too long or too short titles and descriptions.
7Performance
Slow load and server wait times, heavy pages, render-blocking files.
4Markup
DOCTYPE, charset, favicon and deprecated HTML.
3Indexability
Canonicals that point to broken, redirected or conflicting pages.
3Linking
Broken internal links, orphan pages and link conflicts.
2HTTPS
Pages served over HTTP and secure pages linking to insecure ones.
Business impact

Error counts tell you what's broken. Impact tells you what it costs.

Most audits put the biggest number on top, so 120 missing alt texts outrank a product page that returns a 404. Ranklogs checks which pages rank and get search traffic, and moves the issues on those pages to the top.

  1. Low Missing image alt textMostly decorative images on old blog posts 120 pages
  2. Medium Missing meta descriptionIncludes 6 pages that rank on page one 34 pages
  3. High Broken internal linksThey point at your best-selling product page 23 links
  4. Medium High load timeTwo of them rank in the top 10 9 pages
  5. Low Duplicate titlesTag archive pages nobody searches for 8 pages
  6. High 4xx errors/shop/espresso-beans ranks #6 for "best espresso beans" 4 pages
See it working

From a crawl to a fixed page, in six steps

A guided tour of the site audit on our sample coffee roaster. Jump to any step below.

app.ranklogs.com — Site auditLive demo
auroracoffeeroasters.com 1,240 pagesCrawled today Next crawl in 14 days
Site health78▲ 7 since last crawl
AI readiness646 of 8 AI crawlers allowed
High impact2issues to fix first
Pages crawled1,240of 2,000 allowed
Issues by area
Crawlability31
Content128
Meta tags42
Performance11
Linking25
Fix next High impact 4 pages return a 404

One of them, /shop/espresso-beans, ranks #6 for "best espresso beans". 23 internal links point to it.

Open the issue →
IssuesSorted by business impact42 checks
ImpactIssueAffectedAreaEffort
High 4xx errors 4 pages Crawlability Medium
High Broken internal links 23 links Linking Low
Medium High load time 9 pages Performance High
Medium Missing meta description 34 pages Meta tags Low
Low Duplicate titles 8 pages Meta tags Medium
Low Missing image alt text 120 pages Content Low
Changes20 Oct → 3 Nov2 crawls compared
Site health 71 → 78
12fixed3new5better1worse
  • Fixed4xx errors4 → 0 pages
  • BetterHigh load time14 → 9 pages
  • NewMissing meta description+3 pages
  • WorseDuplicate titles6 → 8 pages

Site health and AI readiness for the whole site, from one crawl.

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AI readiness

Can ChatGPT, Gemini and Perplexity read your site?

Every audit scores how easily AI assistants can reach, read and cite your pages, from 0 to 100. One line in robots.txt can hide a whole site from an AI crawler.

auroracoffeeroasters.com/robots.txt
User-agent: *
Allow: /
 
User-agent: GPTBotblocks ChatGPT
Disallow: /
 
User-agent: CCBotblocks AI datasets
Disallow: /
 
Sitemap: https://auroracoffeeroasters.com/sitemap.xml
64
AI readinessPartly ready6 of 8 AI crawlers allowed
  • GPTBotOpenAIBlocked
  • ChatGPT-UserOpenAIAllowed
  • OAI-SearchBotOpenAIAllowed
  • PerplexityBotPerplexityAllowed
  • Google-ExtendedGoogleAllowed
  • ClaudeBotAnthropicAllowed
  • CCBotCommon CrawlBlocked
  • BytespiderByteDanceAllowed
  • llms.txt fileMissing
  • Schema on your pages38% of pages
  • One clear H191% of pages
  • Content depth (300+ words)84% of pages
Page by page

Open any page and see everything wrong with it

Each page gets its own view: issues, speed, content, schema and every link in and out, with the fix next to each finding.

/shop/whole-bean-coffee
  1. 1Title too long68 characters, so Google cuts it off. Keep it under 60.Overview
  2. 2Missing image alt textThe product photo has no alt text.Issues
  3. 3Largest image loads in 3.1 sTop opportunity: serve it in a modern format, about 1.2 s faster.Speed
  4. 4640 words, easy to readTop-ranking pages for this topic run longer.Content
  5. 5Product schema validPrice and availability are marked up correctly.Schema
  6. 62 internal links point hereLink to it from the brew guides that mention it.Links
Reports and plans

Share it as a PDF. Hand it over as a CSV.

Download a full audit report or an issues summary as a PDF, or export any table to CSV. On Agency, reports carry your own logo.

Site audit on every plan
Starter$19/moPro$59/moAgency$249/mo
Pages per audit5002,00010,000
Re-auditsMonthly or on demandEvery 2 weeks, monthly or on demandEvery 2 weeks, monthly or on demand
PDF and CSV reports✓✓✓
Your logo on reports––✓

Every plan includes every tool. 14-day free trial · no card · 30-day money-back guarantee · See all plans →

Most tools bury the answer in dashboards. Ranklogs just tells my team what to fix first — we ship changes faster and the rankings follow. It is the one SEO platform I keep across every client project.
Zbigniew Iwanczuk Zbigniew IwanczukFounder, SeoZib

FAQ

Site audit questions

What is a site audit?

A site audit crawls the pages of your website the way a search engine does and checks each one for problems that hold back rankings: broken pages and links, redirects, pages blocked from indexing, missing or duplicate titles, slow pages, thin content and more. The result is a list of issues and how to fix each one.

What does the Ranklogs site audit check?

42 issue types across 8 areas: crawlability, indexability, HTTPS, meta tags, content, internal linking, markup and performance. It also scores AI readiness: whether AI crawlers can reach your site, whether you have an llms.txt file, and how well your pages use schema, headings and content depth.

How does Ranklogs decide which fix comes first?

By business impact, not by error count. An issue on a page that ranks in the top 10 or gets search traffic is rated High impact, so a broken product page comes before 120 images missing alt text. Each issue shows the pages it affects and the exact fix.

Can I see which pages link to a broken page?

Yes. Open any broken page or broken link and Ranklogs lists every page that links to it, with the anchor text, so you know exactly where to edit. Redirect chains, duplicate pages and non-indexable pages open the same way.

How do I hand fixes to a developer?

Every issue has step-by-step fix instructions with an example and a Copy for developer button that copies a ready-to-send brief. You can also export any table as CSV or download a branded PDF report.

How do I know a fix worked?

Use Verify fix on the issue to re-check the affected pages right away instead of waiting for the next crawl. Each crawl is also compared with the last one, so you see which issues are new, fixed, better or worse.

How often does Ranklogs re-audit my site?

You choose: every two weeks (Pro and Agency), monthly, or on demand. Each scheduled crawl runs automatically and is compared with the one before.

How many pages can I audit?

Up to 500 pages per audit on Starter, 2,000 on Pro and 10,000 on Agency. Every plan includes the site audit along with every other Ranklogs tool, with a 14-day free trial and no card required.

What is AI readiness?

AI readiness is a 0 to 100 score for how easily AI assistants such as ChatGPT, Gemini and Perplexity can read and cite your site. It checks your robots.txt against 8 AI crawlers, looks for an llms.txt file, and measures schema coverage, H1 headings and content depth across your pages.

Does it check page speed and Core Web Vitals?

Yes. The audit flags slow pages, long server wait times, large pages and render-blocking resources. On any page you can run a speed test for its Core Web Vitals and get the top opportunities to make it faster.

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One subscription, every SEO tool

Fixes land faster when you can watch their effect in the rank tracker. See every Ranklogs SEO software feature, or jump into another tool:

Find out what to fix first, this week

Add your site and get your first audit, sorted by business impact, in minutes.

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